AQM Digital Marketing
is one marketer.

Not a bench of juniors learning on your budget. The person who audits the tracking is the person who builds the campaigns and reads the numbers back to you — Aloysius Magtoto, Registered Marketing Professional, nine years in.

Aloysius Magtoto AM
Aloysius Magtoto Founder · Registered Marketing Professional

01 — The founder

The media buyer
you'd be working with.

Nine-plus years buying media across five ad platforms — US healthcare, iOS app portfolios, global hardware distribution, Philippine retail and eCommerce. The common thread is that I've owned the revenue line, not just the ad account.

That means the measurement architecture is mine too: GA4 and Firebase events, conversion imports, call-tracking attribution, HIPAA and CPRA/CPPA compliance in a vertical where getting it wrong is not a reporting problem. Then the page the traffic lands on — Shopify Liquid, WordPress, CRO — because a good click into a bad landing page is still a wasted click.

  • Google Ads
  • Meta
  • Apple Search Ads
  • TikTok
  • GA4
  • GTM
  • Firebase
  • Shopify
  • HIPAA
  • CPRA/CPPA

02 — Experience

9+ years, five
ad platforms.

Client-side, agency-side, and in-house — across regulated US healthcare, global hardware distribution, and Philippine retail and eCommerce.

  • California Recovery Center

    Marketing Supervisor · Healthcare

    Multi-channel US patient acquisition — Google Search, programmatic (QuantCast, MNTN), and paid social — plus HIPAA, CPRA/CPPA tracking compliance and web accessibility.

  • Executive Optical

    Head of Digital & Online Sales · eCommerce

    Owned digital for the Philippines' largest optical retailer — marketplace PPC, Meta CPAS, YouTube video, plus website revamp, chatbot, and messaging infrastructure.

  • Ubertech Inc.

    Channel Marketing · Tech Distribution

    Managed channel and co-op ad budgets for global hardware brands — Nvidia, Corsair, AMD, Elgato, Palit, Sapphire, Synology, and Gigabyte.

  • NXT Gen Garage

    Media Buyer · 4×4 Off-Road

    Three-year always-on Click-to-Messenger engine driving buyers into sales conversations for complete builds, maintenance, and services.

  • Chapter One

    Paid UA · iOS App Portfolio

    iOS user acquisition across Apple Search Ads, Meta, Google App Campaigns, and TikTok — plus the Firebase/attribution diagnosis, including analysis of event manager setup.

  • MerQado PH

    Digital Ops & Brand Strategy · eCommerce

    Full-loop ownership for a Filipino food brand — positioning, content, Shopify build, and full-funnel Meta/TikTok across B2C and B2B negosyo audiences.

03 — Tools & stack

The kit behind
the results.

The platforms and systems I run day to day — from buying and measurement to store ops and reporting.

Ad platforms

  • Google Ads
  • Meta Ads Manager
  • Apple Search Ads
  • TikTok Ads
  • Google App Campaigns
  • YouTube Ads
  • QuantCast

Analytics & measurement

  • GA4
  • Firebase
  • Google Tag Manager
  • Meta Pixel / CAPI
  • SKAdNetwork
  • CallRail
  • CallTrackingMetrics
  • App Store Connect

Reporting & research

  • Ahrefs
  • SEMrush
  • BrightLocal
  • Google Ads Editor
  • Google Business Profile
  • Gemini
  • ChatGPT
  • Claude
  • Copilot

Messaging & CRM

  • Meta Business Suite
  • MessageBird
  • Viber Chatbot
  • Google Business Messages

Commerce & web

  • Shopify (Liquid)
  • WordPress / Divi
  • Shopee Seller Center
  • Lazada Seller Center
  • TikTok Shop
  • Zalora

Creative & productivity

  • Canva
  • Magnific (Freepik)
  • Google Flow Labs
  • VoiceBooking
  • Google Workspace
  • Microsoft 365

04 — Next step

Want this pointed
at your account?

Send over the account, the vertical, and what's not working. You'll get a reply within two working days and the first two things I'd change — free, whether or not you hire AQM.

Get a free account review →